Unified Communications: Justified Explosive Growth

According to Transparency Market Research, the global market for unified communications technology will almost triple between 2011 and 2018. The projection is that the market will go from $22.8 billion to $61.9 billion. This represents compounded annual growth of 15.7 percent.

Unified Communications

Unified communications is changing business by bringing telephone calls, voicemail, email, messaging and video into a single system. Given the increasingly mobile nature of the modern workforce, unified communications technology is no longer a luxury — it’s a necessity. IT professionals across the globe have noted its ability to help teams work more efficiently, lower overall communication costs, and help everyone connected to the unified network become more productive. 

Mobile Devices

As multimedia mobile devices have become standard tools for every business person, unified communications technology is preparing to move into the next stage of its evolution. Communications networks now need to solve three problems at once:

  1. They need to support BYOD (bring your own device) technologies. Giving the end user the ability to determine what they use to connect to a unified communications network makes management much more challenging.

  2. Networks have to handle more mobility than ever before. Office-centered technology that accommodated off-site workers is no longer adequate. Enterprise mobility means that all technology has to be mobility-centered.

  3. Everyone connected to the network now has the ability to not just talk, text, and email but also to interact via video. Video conferencing technologies bring with them complexities related to handling their additional bandwidth requirements.

On-Site Vs. Cloud

Just as teams are moving off-site, communications infrastructure is as well. While it’s possible to host your UC systems on-site, cloud-based providers provide an alternative. Instead of dedicating space in your server room and engaging in a major capital expenditure, you can use a cloud-based UC solution that requires only an Internet connection and a monthly fee.

These advanced communications technologies are spanning multiple companies, multiple industries, and multiple geographies. With ample Internet bandwidth available globally, every region of the globe can reap the benefits of UC. Users of every type are leveraging its benefits, including both enterprises and not-for-profit organizations like government, education, and healthcare organizations. UC isn’t the exclusive province of start-ups either. Many of the companies involved in UC are well-known organizations like IBM, Avaya, Siemens, and Cisco.